Flex Your Internet Marketing Muscle!
Google continues to enhance their toolset to give those of us who are professionals in the SEO and Web world, more data. Feed me data! They recently launched a new version of the Webmaster Tools which gives you more data from the back end, which complements Google Analytics. Google Analytics is great at giving you [...]
When you’ve built a brand new Web site, or even added new pages to your existing Web site, it’s easy to get impatient and want Google and the other search engines to find you now! Unfortunately, there’s no quick road to getting indexed. It can take two, three or four weeks or more for new [...]
You can get your business listed on Google’s map or local business listing in five easy steps. It’s important to claim your business listing and correct any misinformation. These steps will help you show up higher on the map if you’re already there.
The Bay Area Search Engine Academy’s top ten list of things that you need to do to get listed on Google and Yahoo! Follow these steps and you’ll get indexed more quickly, and will get more traffic to your site. They are sorted by the easiest (#10) to the most difficult (#1).
Having multiple domain names or keyword-rich domain names point to a single Web site is not a good practice. It can actually harm your position on the search engines. Having multiple domain names is fine, but you have to manage them properly so you don’t harm your search engine position.
PageRank is a numerical value that Google assigns to every page. Many people spend a lot of time trying to build PageRank, but the reality is that PageRank is only a small factor in getting onto the top of the search engines. Find out what it really means and how you should tackle the PageRank problem.
Internal linking can be a useful way of building quality links, and there are many reasons for building good internal links on your Web site. Learn how to set them up properly by using absolute links instead of relative links.
Getting indexed by Google and Yahoo! is important. You can let it happen naturally, or you can help things along. The important point is that most people “help” the process incorrectly. Learn the right way to get indexed, and don’t look like a spammer to Google!
Canonicalization of your URL, Web pages and site can (and usually is) a problem for most of us. Google may index the same page multiple times and have unique URLs for each page. This causes a duplicate content issue that person doing SEO needs to fix.
One of the most misunderstood of the META tags is the “keywords” META tag. We’ve described over the last couple days how important the “title” META tag and “description” META tags are to your search engine placement, as well as to entice people to click through to your Web site. However, most people just don’t [...]
