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Posts under ‘Opinion’

East Bay SEO and Internet Marketing Meetup

At the East Bay SEO and Internet Marketing Meetup for Business Owners, we learn about SEO, search engine marketing and internet marketing. It’s open to anyone who wants to attend.

When Social Media Turns, Well, “Social”

Sometimes taking the online social media to the offline results in new friends and business being exchanged. We all should remember to come out of our caves once in a while and connect with our brethren in a social setting!

30 Day Blogging Challenge – Post #1

After having had a “dry spell” with no blog posts, I’ve taken the 30 Day Blogging Challenge and will write one blog post per day.

How To Suck At SEO

If you want to do a really half-assed job at SEO (it’s the American way after all), be sure to follow these tips.

Do You Suffer from Anemic Content?

Build lots of useful content and you’ll be rewarded with readers and by the search engines. If you have anemic content, all the SEO in the world won’t help you.

How Businesses Need To Use Social Media To Market Themselves

Businesses must make a mind shift in the 21st century and get away from the old habits that no longer work. By engaging their customers in online dialog with social media, businesses will attract customers so they are more likely to buy from them.

The New Rules of Marketing & PR – A Short Book Review

David Meerman Scott’s book, “The New Rules of Marketing and PR” (©2009, published by John Wiley & Sons, Inc.) is a must-read for all businesses who wish to succeed in today’s economy and market. The old rules of marketing no longer apply, and business owners need to start using the new tools at their disposal, rather than pushing their message to the public, most of whom don’t care about our products and services.

Can They Find You? I don’t know, can they?

CanTheyFindMe.com – a new tool. Your customers are looking for you on Google, but can they find you? Check it out and see if they can find you.

Teaching SEO Classes in the Bay Area

I teach search engine optimization (SEO) classes in the San Francisco Bay Area. We also teach search engine marketing (SEM). What’s it like to attend a workshop and learn what can be a very technical subject?

Is Google a Monopoly Threat – or Just a Great Choice?

Is Google a monopoly? It seems that unlike the break up Standard Oil and AT&T, people have a choice in which search engines they use.